Nike's first ever Battle Force event took place in December 2017. We created a massive celebration in Mexico City where the protagonist of the evening was Air Force 1, which represents basketball, urban music, art and culture.
For this exciting celebration we created spaces for product exhibition, music entertainment as well as a range of customisation services.
There was an outstanding DJ battle, the final of the Battle Force Basketball tournament, customisation of Air Force 1, dunk contest, exhibition of the spectacular interruptions made by NAAFI, Sacrifica, Tony Delfino, Homegrown, the mural made by News en vivo , while Rosa Pistola, Eptos one and Bocafloja played.
Six hours of activities that became legendary, a show wherever you look or walk into.